In defense of personal blogs and RSS
It seems almost inevitable that the centralized, ad-riddled, algorithmically driven walled gardens such as Facebook and Twitter will eventually collapse. If their biased moderation policies don’t drive users away, social media fatigue just might.
Perhaps the personal blog will make a comeback. Maybe the average user will finally understand and embrace the benefits of RSS feeds.
If so, here is how “social media” would work.
Each person would own and publish to his (or her) own website. No one could tell him what he can or cannot write. No one can clutter his content with ads or track his readers. He has full control because, after all, it’s his website.
This website would have an RSS feed. (Most every site already does.) Anyone who wants to follow his site can subscribe to the RSS feed in a feed reader such as NetNewsWire or WeLoveRSS. Furthermore, they can subscribe to every site they wish to follow. Then, each time they open the feed reader, they will see every new post from every site they follow in chronological order. No moderation. No ads. No tracking. No algorithms.
But what about the social aspect of social media? I suppose that’s determined by each author. He (or she) may allow comments beneath his posts. He may offer his email address to readers interested in replying. One could always post a public reply on his own website.
If you ask me, the personal blog or website along with its RSS feed is superior to any social network, including decentralized networks such as Mastodon.
In case you’re interested in starting your own site, I’ll even give you a few platform recommendations. My favorites include: